<?xml version="1.0" encoding="UTF-8"?><?xml-stylesheet type="text/xsl" href="//blog.luminasstrategy.com/wp-content/plugins/wordpress-seo/css/main-sitemap.xsl"?>
<urlset xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9 http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd http://www.google.com/schemas/sitemap-image/1.1 http://www.google.com/schemas/sitemap-image/1.1/sitemap-image.xsd" xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
	<url>
		<loc>https://blog.luminasstrategy.com/</loc>
		<lastmod>2023-02-19T20:18:58+00:00</lastmod>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/08/30/open-innovation-in-new-product-development-extend-your-horizon/</loc>
		<lastmod>2020-12-03T01:02:55+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/08/shutterstock_294310673-1.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/10/22/luminas-invites-business-leaders-to-restart-growth-now-2/</loc>
		<lastmod>2020-12-13T23:57:44+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/08/ReStart-Growth-Edited3.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/12/13/ceo-to-know-keith-pigues/</loc>
		<lastmod>2020-12-27T03:32:39+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/12/iheart-keith-e1607903779344.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/11/18/restart-growth-now-and-become-crisis-proof-for-the-future/</loc>
		<lastmod>2020-12-27T03:37:30+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/12/shutterstock_1740723245-1.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/02/18/forbes-2021-cxo-growth-study-what-can-we-learn/</loc>
		<lastmod>2021-02-18T12:51:26+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/02/CxO-Forbes-blog1.jpeg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/04/01/whats-in-a-name/</loc>
		<lastmod>2021-04-01T18:43:28+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/04/Luminas-Brand-architecture-2-scaled.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/06/17/sharing-the-stage/</loc>
		<lastmod>2021-06-17T16:36:45+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/06/Luminas.Sharing-the-Stage-e1623947717604.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/08/27/celebrating-6-years/</loc>
		<lastmod>2021-08-29T04:36:26+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/Pigues-kids.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/12.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/13.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/21.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/pigues-signing.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/TV-scaled.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/conference.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/PPS1.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/try-again.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/24.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/2.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/3.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/4.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/5.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/25.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/bonn12.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/26.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/22.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/frank13.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/google-2.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/google.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/salesglobe1.jpg</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/office-1.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/office-2.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/offfice.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/office-4.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/Luminas-Team-1.2.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/Lumi_LuminasMascot-2.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/09/26/is-your-organization-aligned/</loc>
		<lastmod>2022-02-21T12:56:08+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/05/Final-Organizational-alignment-e1643386580817.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/09/09/why-you-should-start-with-customer-insight/</loc>
		<lastmod>2022-02-21T12:57:28+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/09/Final-Start-w-customer-insight-e1643386256787.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/02/15/growth-through-winning-with-customers/</loc>
		<lastmod>2022-02-28T16:13:49+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/10/holy-grail-800-%C3%97-900-px-e1646063129848.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/03/11/6-steps-for-improving-leadership-alignment/</loc>
		<lastmod>2022-03-15T00:49:31+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/06/Team-alignment-breeds-company-wide-successs-1.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/03/29/why-we-lose-part-1-customer-segmentation/</loc>
		<lastmod>2022-03-30T17:16:37+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/09/why-we-lose-with-customers-1.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2021/08/04/4-signs-your-business-model-is-in-desperate-need-of-an-update/</loc>
		<lastmod>2022-04-11T12:41:12+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/4.11.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/04/22/what-it-takes-to-win-with-customers/</loc>
		<lastmod>2022-04-25T11:32:35+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/09/4.25.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/05/04/top-12-questions-you-should-ask-to-create-a-winning-customer-strategy/</loc>
		<lastmod>2022-05-09T13:37:59+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/05/5.2-V3.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/03/21/confident-buyers-are-loyal-ones/</loc>
		<lastmod>2022-05-09T13:40:52+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/03/3.21-Gartner-article.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/04/04/woofin-with-lumi-making-confident-pricing-decisions/</loc>
		<lastmod>2022-05-09T13:49:02+00:00</lastmod>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/05/09/4-types-of-basic-value-propositions/</loc>
		<lastmod>2022-05-10T12:00:04+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/05/5.9.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/05/22/time-for-a-customer-centricity-checkup/</loc>
		<lastmod>2022-05-23T21:02:57+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/08/5.23.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/06/02/customer-value-creation-if-not-now-when/</loc>
		<lastmod>2022-06-02T17:34:31+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/05/5.30.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/05/28/the-best-way-to-learn-as-an-executive-assume-you-know-nothing/</loc>
		<lastmod>2022-06-07T11:29:40+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/04/2-2.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/06/13/10-important-factors-to-consider-when-conducting-a-mid-year-check-on-company-goals/</loc>
		<lastmod>2022-06-13T17:15:42+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/06/6.13.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/06/11/how-aligned-is-your-organization/</loc>
		<lastmod>2022-06-20T21:33:42+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/06/6.20.png</image:loc>
		</image:image>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/06/Alignment-article-6.11.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/06/27/are-you-on-track-to-reach-your-goals/</loc>
		<lastmod>2022-06-27T18:13:46+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/06/6.27.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/03/07/woofin-with-lumi-customer-vs-company-focused-strategy/</loc>
		<lastmod>2022-07-01T20:03:55+00:00</lastmod>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/07/01/woofin-with-lumi-creating-a-customer-centric-culture/</loc>
		<lastmod>2022-07-01T20:35:15+00:00</lastmod>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/07/10/why-we-lose-part-2-customer-engagement/</loc>
		<lastmod>2022-07-12T02:54:07+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/07/F7913F11-2DF5-483C-92A0-9F1239B2AEE6.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/07/27/strategies-for-success-in-product-innovation/</loc>
		<lastmod>2022-08-11T16:44:49+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2015/07/7.25-blog-header.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/08/11/creating-space-for-growth/</loc>
		<lastmod>2022-08-11T16:48:30+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/08/66E8559A-004B-4A78-BE7B-F9370BC03D59.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/09/13/equipped-for-the-inevitable-the-owens-corning-story/</loc>
		<lastmod>2022-09-14T02:35:19+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/09/Peanut-butter-spread.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/09/26/scattered-sales-enablement-resources-how-to-align-them-for-better-results/</loc>
		<lastmod>2022-09-26T15:15:56+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/10/effective-sales-enablement.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/07/24/not-all-growth-is-created-equal/</loc>
		<lastmod>2022-10-03T12:28:47+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/07/organic-over-inorganic.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/10/02/account-planning-solve-your-customers-real-problem/</loc>
		<lastmod>2022-10-03T14:24:28+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/09/ask-bettter-questions.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/11/02/six-building-blocks-for-revitalized-b2b-marketing-and-sales/</loc>
		<lastmod>2022-11-03T13:19:59+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/10/Build-strong-to-drive-customer-value-1.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/11/06/bridge-the-customer-connection-gap-for-a-successful-customer-strategy/</loc>
		<lastmod>2022-11-06T20:53:28+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/10/Mind-the-gap.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/12/11/a-beginners-guide-to-value-based-strategy/</loc>
		<lastmod>2022-11-21T13:31:04+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/05/shutterstock_378810961.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/11/29/why-business-model-innovation-could-be-the-key-to-getting-better-results/</loc>
		<lastmod>2022-12-01T02:10:07+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/06/093E6D70-8BF8-4079-8A09-58D3BDAB1E88.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/12/12/the-secret-ingredient-of-revenue-management/</loc>
		<lastmod>2022-12-14T20:07:47+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/05/CA93C35C-0421-4330-A65B-F9EC5515E491.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/09/03/innovation-isnt-just-about-new-products/</loc>
		<lastmod>2022-12-19T13:06:29+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/09/shutterstock_1760011043-1.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2020/09/01/how-to-demonstrate-the-value-of-investing-in-customer-insight/</loc>
		<lastmod>2022-12-19T13:25:49+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/10/shutterstock_562892089-1.jpg</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/12/20/everything-you-need-to-know-about-value-based-pricing/</loc>
		<lastmod>2022-12-29T21:38:54+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2021/02/3A4B553B-6809-4DDD-AC86-8471C271DF5E.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/12/27/the-four-biggest-obstacles-to-strategic-planning/</loc>
		<lastmod>2022-12-29T21:51:29+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2022/12/CED144B9-12C0-4964-8BB8-74401C734E06.png</image:loc>
		</image:image>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2023/01/30/woofin-with-lumi-are-brands-genuinely-curious-about-their-customers-experience/</loc>
		<lastmod>2023-01-30T17:25:33+00:00</lastmod>
	</url>
	<url>
		<loc>https://blog.luminasstrategy.com/2022/12/15/4-value-based-pricing-examples-to-inspire-you/</loc>
		<lastmod>2023-02-19T20:18:58+00:00</lastmod>
		<image:image>
			<image:loc>https://blog.luminasstrategy.com/wp-content/uploads/sites/3/2020/08/977E7896-3E68-45FA-A9B3-369C2B191FBB.png</image:loc>
		</image:image>
	</url>
</urlset>
<!-- XML Sitemap generated by Yoast SEO -->