Equipped for the Inevitable: The Owens Corning Story
Based in Toledo, Ohio, Owens Corning — a leading manufacturer since 1938 — is known for its entrepreneurial spirit, focus and thirst for being better. The company is also commonly [...]
Creating Space for Growth (If you build it, it will come.)
by David Youland, Senior Consultant The pure scale of an established organization can produce inertia. Yet if a company rests on its size/scale alone, it can easily lose touch with [...]
Strategies for Success in Product Innovation
introduction by Luminas Founder and CEO, D. Keith Pigues Customers bring specific problems to be solved -- sometimes without understanding what the problem is or realizing a solution is possible." [...]
Not All Growth is Created Equal
by David Youland, Senior Consultant You may be asking how you should be thinking differently about organic growth now, in this post-pandemic, inflationary era? According to Investopedia, organic growth is the [...]
Why We Lose (part 2): Customer Engagement
by D. Keith Pigues When I co-authored Winning with Customers: A Playbook for B2B (Wiley & Sons) nearly a decade ago, selecting Why We Lose as the [...]
Woofin’ with LUMI: Creating a Customer-Centric Culture
Luminas Client Delivery Leader Brandi Morales-Espinal, and Michelle Lea, Vice President of Marketing for NILIT tackle the all-important topic of customer centricity on this episode of Woofin' with LUMI. We [...]
Are You On Track To Reach Your Goals?
A 7-Point Mid-Year Review Checklist June provides a lot of distractions – end of school year activities, summer vacation planning – but also provides a natural inflection point for our [...]
10 Important Factors to Consider When Conducting a Mid-Year Check on Company Goals
originally published Influencive Tracking the progress of your company goals is the best way to ensure they get accomplished When a business leader sets company goals at the beginning of a [...]
How Aligned Is Your Organization?
a note from Luminas Founder & CEO, D. Keith Pigues Got Alignment? Business success requires alignment on two levels – strategic and operational. In this article, Trevor and Varcoe provide [...]
Customer Value Creation. If Not Now, When?
from D. Keith Pigues, Founder and CEO, Luminas You and your team need to believe that now is the right time to win with customers. From our perspective, the time [...]